The method of transforming clothing was presented within a week. The contemporary artist and curator Voin de Voin believed in the idea and hosted the project in his space for new ideas and aesthetic solutions. We wrote an ad to welcome all kind of people to share their trauma, locked in their own wardrobe. They shared their clothes that they could not throw out of their wardrobe. We received letters from people who revealed their personal secrets related to storing clothes for years.
According to the nature of the trauma that keeps the memory in a garment, Antonia Tochka makes an aesthetic decision to change the garment, to solve the problem in the act of sewing, ironing, dyeing, turning, cutting or throwing it away forever.
The examples that we received as distinctive actually gave rise to a new aesthetic and modern sound, because shared trauma is representative of deep human feelings and complexes. In fact, this is the reason why fashion exists as a social phenomenon.
Every fashion trend, every new aesthetic, addresses some deep human flaw, physical or mental.
